The Mailing List plug-in automates the subscription process by sending out a confirmation message, which the subscriber must respond to within a predefined time frame. This process is called double opt-in. This way, your messages are only circulated to those who have expressed a genuine interest. If a subscriber wishes to leave the mailing list, he must follow the instructions at the foot of the e-mail and the Mailing List plug-in will do the rest. Each message may be either text formatted or HTML formatted and may contain replacement fields in order that a more personalized message may be sent to each recipient.
|